Bentley Motors today showed its all-new flagship motorcar, the Mulsanne, at the Habtoor Grand Hotel in Dubai. Following successful debuts in the USA at the Pebble Beach Concours d’Elegance in August and Frankfurt’s IAA motor show in September, more than 1,000 private customer previews of Mulsanne have been held at the company’s factory in Crewe, England as well as a series of preview events held at dealerships across the UK, Continental Europe and the United States.

Also supporting this launch event was Robin Page, Head of Interior Design from the company headquarters in Crewe, England, who spoke to the regional media on the design journey for this new flagship car for Bentley Motors.

The Mulsanne has been designed and engineered without compromise by Bentley’s craftsmen and engineers to combine refined performance and unparalleled levels of luxury with the coach building elegance for which the marque has long been renowned.

Production of the Mulsanne will commence at Bentley’s Crewe (England) headquarters in the second quarter of 2010. A newly constructed body production facility, dedicated to Mulsanne, is being completed where leading-edge body assembly technology, such as superforming of the aluminium front wings for superb surface definition, will complement traditional, highly skilled metalworking including hand-brazing of steel joints for a ‘hewn from solid’ appearance.

Bentley’s Mulsanne will arrive in the Middle East in the autumn of 2010 and will offer customers a world of infinite choice when commissioning their cars. The luxury Bentley flagship offers a palette of 114 paint colours, 21 carpet colours, nine wood veneers and 24 interior leather hides, all of which will be tanned using a decades-old process to ensure this future classic never loses its scent. In addition, through Bentley’s bespoke service, unique colours can exactly match a customer’s vision and taste. With more standard leather and wood veneer than any other Bentley in the modern era, the Mulsanne will take nine weeks to build.

Bentley Motors will announce further pricing news for international markets in the near future as well as further information about the extensive range of additional options with which the Mulsanne can be specified.